The Innovator's Dilemma
The bestselling classic on disruptive innovation, renowned author Clayton M. Christensen. His work is cited by the worldas best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller, innovation expert Clayton Christensen shows how even the most outstanding companies can do everything rightayet still lose market leadership. Read this international bestseller to avoid a similar fate. Clay Christensenawho authored the award-winning Harvard Business Review article aHow Will You Measure Your Life?aaexplains why most companies miss out on new waves of innovation. No matter the industry, he says a successful company with established products WILL get pushed aside unless managers know how and when to abandon traditional business practices. Offering both successes and failures from leading companies as a guide, The Innovatoras Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation. Sharp, cogent, provocative, and one of the most influential business books of all timeaThe Innovatoras Dilemma is the book no manager or entrepreneur should be without. Published by Harvard Business Review Press.Using the lessons of successes and failures from leading companies, The Innovatora#39;s Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation.
| Title | : | The Innovator's Dilemma |
| Author | : | Christensen |
| Publisher | : | Harvard Business Press - 1997-04-30 |
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